77ea Privacy Policy — How We Handle Your Personal Data

Our Commitment to Your Privacy

This Privacy Policy ("Policy") describes how 77ea ("77ea", "we", "us", "our"), the operator of the online casino and sports betting platform at https://77ea.net, collects, processes, stores, and protects the personal data of registered players, visitors, and prospective players ("you", "your") who access the 77ea platform from Bangladesh or any other location. This Policy forms part of the overall agreement between you and 77ea and should be read alongside the 77ea Terms and Conditions and Responsible Gaming policy.

By accessing the 77ea platform, registering an account, or using any of our services, you acknowledge that you have read and understood this Policy and consent to the collection and processing of your personal data as described herein. If you do not agree with any part of this Policy, please discontinue use of the platform and contact us at [email protected] to request account closure. 77ea reserves the right to update this Policy at any time. The most current version will always be accessible at https://77ea.net/privacy-policy.

What Personal Data We Collect

77ea collects personal data through multiple touchpoints across the platform — at account registration, during gameplay, through payment transactions, when you contact our support team, and through automated technical data collection when you browse the site. The categories of personal data we collect include:

• Identity and contact data: full name, date of birth, nationality, residential address, email address, and mobile phone number, collected at the time of account registration and updated when you amend your profile.
• Identity verification (KYC) data: government-issued photo identification (such as a National ID Card or passport), proof of address documents, and where required, proof of ownership of the payment method used on the account.
• Financial data: deposit and withdrawal transaction records, the payment methods used (bKash, Nagad, Rocket, Upay, Visa, Mastercard), transaction amounts in BDT, and the dates and times of each transaction. 77ea does not store full payment account credentials — only masked references sufficient to verify ownership.
• Gameplay and betting data: game history, bet amounts, wagering activity, session durations, game preferences, bonus usage, and winnings or losses recorded against your account over the lifetime of your registration.
• Technical and device data: IP address, device type, operating system, browser type and version, screen resolution, referring URL, session timestamps, and device identifiers (where permitted by your device settings). This data is collected automatically when you access the platform and is used for security, fraud detection, and platform performance purposes.

77ea only collects the data that is necessary to operate the platform safely, process transactions, fulfil legal obligations, and provide you with a personalised and secure gaming experience. We do not sell personal data to third parties for marketing purposes, and we do not collect sensitive personal data such as racial or ethnic origin, political opinions, or religious beliefs.

How 77ea Uses Your Personal Data

77ea processes personal data for specific, legitimate purposes connected to operating the platform and delivering our services to you. The purposes for which your data may be processed are:

• Account creation and management: to register your account, verify your identity, process KYC documentation, maintain your account profile, and communicate with you regarding your account status, security alerts, and service updates.
• Transaction processing: to process deposits and withdrawals via bKash, Nagad, Rocket, Upay, Visa, and Mastercard, to verify the ownership of payment instruments, to maintain accurate financial records, and to investigate disputed or reversed transactions.
• Fraud prevention and security: to monitor account activity for signs of fraudulent behaviour, money laundering, bonus abuse, or prohibited conduct; to operate device fingerprinting and behavioural analysis tools; and to report suspected illegal activity to relevant authorities where required by applicable law.
• Responsible gaming: to monitor gameplay patterns for signs of problem gambling behaviour, to enforce deposit limits and session controls when activated by the player, and to process self-exclusion requests in accordance with the 77ea Responsible Gaming policy.
• Legal and regulatory compliance: to fulfil obligations under applicable anti-money laundering (AML) legislation, KYC regulations, data protection laws, and any other legal requirements applicable to the operation of an online gaming platform serving the Bangladesh market.
• Platform improvement and personalisation: to analyse aggregated, anonymised gameplay data to improve game offerings, detect technical issues, optimise platform performance, and where you have given consent, to provide personalised game recommendations and promotional offers relevant to your activity on 77ea.

Your Data Rights as a 77ea Player

As a player whose personal data is processed by 77ea, you hold a number of rights in respect of that data. These rights may be exercised at any time by contacting us at [email protected]. 77ea will respond to all data rights requests within a reasonable timeframe and will not charge a fee for processing a request unless it is manifestly unfounded or excessive.

Legal Basis for Processing Your Personal Data

77ea processes personal data only where a valid legal basis exists for doing so. The legal bases on which we rely are:

• Contractual necessity: processing is necessary for the performance of the contract between you and 77ea — specifically, to operate your account, process bets, and facilitate deposits and withdrawals via bKash, Nagad, and other supported payment methods.
• Legal obligation: processing is necessary to comply with applicable laws and regulations, including AML legislation, KYC requirements, tax reporting obligations, and any directions issued by competent authorities.
• Legitimate interests: processing is necessary for 77ea's legitimate business interests, including operating a secure platform, preventing fraud, detecting prohibited conduct, improving services, and protecting the interests of other players — provided those interests are not overridden by your data protection rights.
• Consent: for certain processing activities such as sending promotional communications and providing personalised game recommendations, 77ea will rely on your freely given consent. You may withdraw this consent at any time by contacting [email protected] without affecting the lawfulness of processing carried out before your withdrawal.

When and With Whom We Share Your Data

77ea does not sell, rent, or trade your personal data to any third party for their own marketing or commercial purposes. We may, however, share your personal data with carefully selected third parties where necessary for the following specific purposes:

• Game providers and technology partners: 77ea works with licensed game studios (including Pragmatic Play, Evolution Gaming, and other verified providers) who may receive session and gameplay data necessary to deliver their games to you. These partners are bound by strict data processing agreements and may only use data for the purpose of game delivery and technical support.
• Payment processors: transaction data is shared with payment service providers (including bKash, Nagad, Rocket, Upay, Visa, and Mastercard) to the extent necessary to authorise, process, and record each financial transaction. These providers operate under their own data protection frameworks and regulatory obligations.
• KYC and identity verification providers: where 77ea uses a third-party identity verification service to support the KYC process, the personal and document data you submit may be shared with that provider solely for the purpose of verifying your identity. Such providers are under strict confidentiality and data security obligations.
• Law enforcement and regulatory authorities: 77ea may be required by applicable law, court order, or regulatory direction to disclose personal data to law enforcement agencies, financial intelligence units, or other governmental authorities. Where legally permitted, 77ea will attempt to notify you of such disclosures.

All third parties with whom 77ea shares personal data are required to implement appropriate technical and organisational security measures to protect that data, and are contractually prohibited from using the data for any purpose other than the specific purpose for which it was shared.

Cookies and Tracking Technologies

77ea uses cookies and similar tracking technologies on the platform to ensure its correct operation, maintain your session while you are logged in, and collect anonymised usage data to improve the platform experience. Cookies are small text files placed on your device when you visit the 77ea site. The types of cookies we use are:

• Strictly necessary cookies: these cookies are essential for the platform to function. They maintain your login session, remember your language preference, and enable secure payment processes. These cookies cannot be disabled without preventing you from using core platform features.
• Performance and analytics cookies: these cookies collect anonymised information about how visitors use the platform — such as which pages are visited most frequently and whether error messages are encountered. This data is used in aggregate form only and cannot be used to identify individual players.
• Functionality cookies: these cookies enable the platform to remember choices you have made — such as game preferences or display settings — to provide a more personalised experience during your session. The data stored by these cookies does not leave the platform and is not used to track your activity on other websites.

You may manage cookie preferences through your browser settings. Please note that disabling strictly necessary cookies will impair your ability to log in and use core platform features. 77ea does not currently respond to browser Do Not Track signals, but we do not use cookies to build profiles of your activity across unrelated third-party websites.

How We Protect Your Payment and Financial Data

The security of your financial data is a primary concern at 77ea. All data transmitted between your device and the 77ea platform is protected using industry-standard SSL (Secure Socket Layer) encryption. This means that payment data, login credentials, and personal information cannot be intercepted in transit by unauthorised third parties. Our platform infrastructure is hosted on secured servers with access controls, intrusion detection systems, and regular security audits.

77ea does not store full bKash, Nagad, Rocket, or card account numbers on its servers. Payment credentials are tokenised or masked at the point of entry — only a reference sufficient to confirm ownership of the payment method is retained in our systems. Actual transaction authorisation is handled directly by the relevant payment provider's secure infrastructure. All 77ea staff who have access to any element of financial data are bound by strict confidentiality obligations and are subject to access control policies that limit data visibility to what is operationally necessary.

How Long We Keep Your Personal Data

77ea retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, or for as long as required by applicable law or regulation. The following retention periods apply:

• Account and identity data: retained for the duration of your active account and for a period of at least five years following account closure, in accordance with standard AML and KYC record-keeping requirements. Where a longer retention period is required by applicable law, that longer period will apply.
• Transaction and financial records: retained for a minimum of five years from the date of each transaction to satisfy financial record-keeping obligations under applicable law. Transaction records may be retained for longer periods where they are subject to an ongoing investigation or legal proceeding.
• Support communications: records of support interactions, including emails and chat transcripts, are retained for a period of two years from the date of the interaction. Where a support interaction relates to an ongoing dispute or investigation, the related records will be retained until the matter is fully resolved.

Protection of Minors on the 77ea Platform

77ea operates a strict 21+ age policy. The platform is not designed for, directed at, or intended to be used by individuals under the age of 21. We do not knowingly collect, process, or retain personal data from any individual under the age of 21. All account registrations require the applicant to confirm that they are 21 years of age or older, and identity verification procedures are designed to detect and prevent underage account creation.

If a parent or guardian becomes aware that their child under the age of 21 has registered an account or submitted personal data to 77ea, they should contact us immediately at [email protected]. Upon verification of the report, 77ea will promptly close the account, delete all associated personal data, and reverse any financial transactions involving the account where technically and legally possible.

Changes to This Privacy Policy

77ea reserves the right to update, amend, or replace this Privacy Policy at any time to reflect changes in our data processing practices, applicable legislation, or operational requirements. The updated Policy will be published at https://77ea.net/privacy-policy with a revised effective date. Where a material change is made to the Policy, 77ea will endeavour to notify registered players by email prior to the change taking effect.

Your continued use of the 77ea platform after any update to this Policy constitutes your acceptance of the revised Policy. We encourage you to review this Policy periodically. If you do not accept any change to this Policy, please contact [email protected] to request account closure before the change takes effect.

Privacy Questions and Data Rights Requests

If you have any questions about this Privacy Policy, wish to exercise any of your data rights, or have a concern about how 77ea has handled your personal data, please contact the 77ea support team. All privacy-related enquiries are treated with strict confidentiality. The support email is provided below as plain text and is not a clickable link.